Join TNG ConnectNZ Online Friday 8 October 10.30-11.30am with our TNG, Area Group Manager, Catherine Cooke.
In today’s business world which is digitised, your professional online brand is key. Both your personal brand and thought leadership help you build credibility and attract others to you. When you use content to showcase your knowledge and expertise from your field of work you will grow your network and generate leads and opportunity.

Helping others is a crucial way to build your own personal brand. Give advice, sharing job leads, provide endorsements, and congratulate people on their ‘wins’ builds your visibility. Every group post you make and question you answer is an opportunity to market yourself and to build your credibility.

Catherine Cooke, leading Business Advisor and founder of The Engine has been helping 100’s and 100’s of businesses over the last 7 years build their brand, digital and marketing strategies. A leader in her space when in comes to branding and marketing she will be taking us all on a professional development journey to each be effective and stand out in the right way by understanding how to build your community and gain a competitive advantage.

Catherine will also cover off how Advocacy will grow your business and how to build a content-sharing partnership. Your investment of time will show you the benefits for you personally and for your business.

About Catherine: Catherine built her first company from the ground up, to multiple companies with a staff number of 90. She has been a business advisor for the last seven years, with an extensive track record in helping businesses grow.
Catherine has seen first-hand how many businesses have struggled because they’ve hired a service provider who couldn’t deliver.
So she set out to change that by vetting and partnering with service providers she knows can deliver on their promises.
At The Engine, you are joining a trusted community of advisors and providers who are committed to helping your business thrive.